陳天亮;洪新原;梁定澎;
頁: 19-42
日期: 2000/07
摘要: 電子腦力激盪是利用群體決策支援系統(group decision support systems, GDSS)來支援傳統腦力激盪的一項技術。雖然目前在國內外已經有許多關於GDSS應用的研究結果發表，然而一則由於國內外文化差異的理由，所以國外相關的實證結果不一定適用於國內；二則由於國內對於GDSS系統應用的績效評估，都著重在瞭解：(1)會議目標為群體決策而非腦力激盪；(2)討論的因變數為對於會議效率、或與會成員滿意，而非會議生產力的影響。因此，我們希望透過本研究結果的報導，能讓讀者進一步瞭解電子腦力激盪在國內的應用對於群體生產力及與會成員滿意的實際影響情形。 本研究在中山大學的群體軟體實驗室中進行，來瞭解電子腦力激盪對於會議生產力的影響。經由進行44次會議的結果顯示，使用GDSS的會議在構想產生總數上，顯著地高於沒有使用GDSS的會議；而且使用GDSS的會議成員在會後未發表的潛在構想，則顯著地比沒有使用GDSS的成員來得少；另外，使用GDSS的會議成員對於會議的整體感覺也顯著地比沒有使用GDSS的成員來得好。這些結果顯示GDSS在國內可以有良好的應用。最後，我們並比較分析國內外相關實驗結果來具體說明電子腦力激盪在國內的適用性。
關鍵字: 電子腦力激盪;電子會議系統;群體決策支援系統;資訊系統評估;

Electronic Brainstorming in Taiwan: An Experimental Study

Abstract: Electronic brainstorming (EB) is a new technique that uses group decision support systems to support conventional brainstorming. Due to the existence of controversy among research conducted in USA, the effects of culture gap on system performance and user satisfaction, and the absence of similar experiments in Taiwan, a laboratory experiment was conducted to evaluate the performance of EB in Taiwan. The results indicate that the amount of unique ideas generated from EB meetings is significantly larger than that generated from conventiona1 meetings, the amount of unpresented ideas of EB meetings is significantly smaller than that of conventional meetings, and the level of user satisfaction of EB meetings is significantly higher than that of conventional meetings. The findings show that, being with the cultural difference, electronic brainstorming is a useful tool in Taiwan.
Keywords: Electronic Brainstorming;Group Decision Support Systems;Electronic Meeting Systems;Information System Evaluation;

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